New Wave Group NEWA B
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The news check keeps the assessment current.
General analysis — not personal advice.
Wait for the Q1 report; consider adding 10–20% if margins clearly stabilize.
The company's fundamental strength remains but uncertainty around organic growth and one-off effects warrants a cautious stance after the Q3 report.
Sentiment is divided with positive analyst comments but continued high short interest reflects market scepticism around organic growth.
HOLD is the call. Negative is the market mood. Medium risk means some things can go wrong.
Latest change
- 12 Nov 2026 — Report release on 11 November shows higher-than-expected results driven by margin improvement and strong cash flow after the Uhlsport acquisition.
The full analysis is open. Follow the company free for the full change history — and email next time the picture changes.
Show all changes (4) — follow the company freeAbout the company
New Wave Group designs, acquires, and develops brands across corporate profiling, sports & leisure, and gifts & home furnishings. The company is profitable and cash-flow positive, but margins have been pressured by FX, ERP investments, and acquisition integration.
Bull case
The company demonstrates strong pricing power and cost control through a 50 % gross margin in a weak macro environment.
Bear case
Organic growth is weak and a large part of the earnings uplift is explained by one-off effects and acquisitions.
Why this signal
The company's fundamental strength remains but uncertainty around organic growth and one-off effects warrants a cautious stance after the Q3 report.
Recent news
The Q3 report was published on 11 November with revenue of SEK 2,661 million and operating profit of SEK 352 million, beating analyst expectations. Organic growth was 3 % while the margin improved to 13.2 %. The Uhlsport acquisition was completed on 1 October and cash flow strengthened significantly.